At CES 2023, AMD introduced its Ryzen 7000 mobile processor series for use in various laptop classes. The company also compared its high-end component, the Ryzen 9 7940HS, to Apple’s M1 Pro, claiming that its latest chip is 30 percent faster. During the company’s presentation, an astute observer noted that employees were using 14-inch MacBook Pros with either the M1 Pro or M1 Max to display performance slides.
A large number of third-party production teams rely on MacBook Pros for certain presentations, which caught AMD by surprise. Twitter’s Ian Zelbo shared the funny results from AMD’s CES 2023 presentation. He later noted that two additional Macs were used to demonstrate the performance slides for the Ryzen CPUs and compare numerous stats against the M1 Pro.
Despite the fact that one might instinctively point the finger at AMD, they cannot be blamed. Companies often hire third-party production teams to prepare for such an event, and these hired employees are equipped with high-end MacBook Pro models. The reason for having such items is simple as people will move to a MacBook for reliable work that requires uninterrupted computing. For heavy activities, a MacBook Pro with an M1 Pro or M1 Max is used due to the increased number of CPU and GPU cores.
Since AMD has no control over the machines the production teams will use during the actual presentation, several Twitter users were quick to point out that the company was not responsible for the confusion. Had AMD hired a separate production team, it’s possible these individuals would have been provided with Windows-powered machines, likely with AMD CPUs. On the other hand, what if just one of those laptops suddenly stopped working due to a BSOD or a random crash? On the other hand, AMD would be the center of negative attention.
Bruh😭 AMD performs their CES keynote on 14” MacBook Pros after toasting the M1 Pro pic.twitter.com/E9JWUBJLZp
— Ian Zelbo (@ianzelbo) January 5, 2023