A recent Bloomberg news report said that Apple is gearing up to launch an affordable electric car for less than $100,000. This is much less than the Tesla vehicles, which cost $47,000 and above. The Cupertino-based company has yet to reveal a final design for its Apple Car, but it is rumored that a design kit will be released in 2023, followed by a feature list in 2024.
Initially, Apple planned to release a vehicle in which passengers could sit facing each other, without pedals or steering wheel. However, plans have been scaled back to a more traditional design, including a driver’s seat and pedals. There won’t be full AI control either, although there will be a self-driving mode when navigating highways.
Testing for the Apple Car is scheduled for 2025 and a possible product launch date has been set for 2026. It was also revealed that the company initially planned to price the car at $120,000. It’s unclear how much the vehicle will cost when it finally hits the market, but it’s expected to stay under $100,000.
This news from Apple comes at a time when the electric car industry is experiencing phenomenal growth. Many major automotive players are now turning to electric vehicles to reduce emissions and improve their sustainability efforts.
For Apple, this is the perfect opportunity to enter an already thriving industry with a car that is affordable and reliable. With a growing demand for electric vehicles and Apple’s status as a technology giant, the company is sure to have a successful launch and make a major impact on the automotive industry.