LG Electronics (LG) introduces LG OLED Flex (model LX3), an innovative new TV featuring the world’s first bendable 42-inch OLED display. Perfect for immersive console, PC and cloud gaming, as well as enjoying live TV broadcasting and content streaming services, LG OLED Flex ushers in a whole new era of screen customization. The LX3’s remarkable display can range from completely flat to spectacularly curved (900R), allowing users to choose their ideal arc from twenty levels of curvature for a truly personalized viewing experience.
The LG OLED Flex’s groundbreaking form factor is made possible by LG’s backlight-free, self-illuminating OLED technology. Whether flat or curved, the LG OLED evo technology equipped LX3 delivers the same exceptional image quality and performance that have made LG OLED the choice of discerning consumers around the world. With infinite contrast, deep blacks, highly accurate colors (certified 100 percent for color fidelity), a blazing-fast 0.1 millisecond response time, and low input lag, LG OLED Flex makes users feel like they’re part of the on-screen action.
In addition to lifelike image quality, powered by α (Alpha) 9 Gen 5 intelligent processor and unique image algorithms, LG OLED Flex offers excellent eye comfort as evidenced by its multiple flicker-free, glare-free certifications. The LX3’s OLED screen is easier on the eyes and allows users to enjoy longer gaming sessions and binge-watch their favorite shows without experiencing eye strain. Meanwhile, the application of LG’s super anti-reflective (SAR) coating helps reduce visual distractions, allowing users to focus all their attention on what’s on the screen.
With compelling customization options for a more personalized user experience, the bendable 42-inch screen is unlike anything else on the market. Users can quickly adjust the curvature of the LX3 to one of two available presets using the dedicated button on the remote control or manually change the degree of curvature in five percent increments across 20 different levels. In addition, the LG OLED Flex screen can be tilted up to 10 degrees or up to 5 degrees from the user and has a height-adjustable stand – 140 millimeters up or down – guaranteeing ergonomic comfort for those who like to sit upright, and those who like lean backwards.
In addition, the LX3 comes with exclusive features and functions that give users more control over their gaming experience. For example, they can adjust the size of the image on the screen according to their individual preferences or the game genre they are playing. Fans of role playing games (RPGs), racing games or platform games will likely want to use all 42 inches of the screen, while real-time strategy (RTS) or first-person shooter (FPS) gamers may prefer a 32- or 27-inch image that allows them to see at a glance what is happening in the game environment. The image resizing feature is easily accessible through the extremely handy Gaming Dashboard menu, where users can also choose the high, low or center position of the smaller image on the screen.
The new Game app, exclusive to the LX3, supports custom screensavers, provides shortcuts to popular apps, such as Twitch and YouTube, and provides a list of connected external input devices, all on the same screen. Updated for LG OLED Flex, LG’s Gaming Optimizer adds custom sound settings for specific game genres to the wide range of gamer-focused image and audio options. The dedicated game sound settings menu includes an equalizer, switches for AI Game Sound and Dolby Atmos, and provides access to advanced audio settings, allowing users to tailor the gaming experience to their needs.
Gamers will also appreciate the LX3’s Multi View mode, which allows them to view content from two different sources simultaneously and select which audio they want to hear. This means they can play a PC or a console game while simultaneously watching YouTube videos streamed from their smartphone.
For maximum convenience, the Switching Hub feature allows you to use the LG OLED Flex’s built-in microphone and any devices connected through the USB ports, such as a headset, keyboard, or mouse, with a PC connected through a HDMI cable. By pressing the source switch button on the side of the LX3’s stand, users can switch the device connection back and forth between PC and LG OLED Flex without having to physically disconnect and reconnect anything. Plus, the built-in microphone provides effective echo cancellation for crystal-clear voice chats while gaming.
The LX3 also delivers excellent sound with two 40W front-firing speakers that help further enhance the gaming and content viewing experience. And with built-in support for Dolby Atmos, the TV adds more clarity, depth and vibrancy to audio on compatible titles.
LG’s outstanding OLED TV range, including the new LG OLED Flex, offers one of the best big screen gaming experiences around, with support for Dolby Vision gaming at 4K 120Hz and the latest HDMI 2.1 features such as variable refresh rate (VRR) and automatic low latency mode (ALLM). Plus, the bendable screen is LG G-SYNC compatible and AMD FreeSync Premium certified, providing stuttering and stuttering visuals that bring games to full life.
To complete the personalized user experience, LG OLED Flex has incorporated a customizable lighting function into the shield-like design on the back. The LX3’s lighting enhances the atmosphere by synchronizing with the video or audio of the content being played on the screen, and offers five modes for users to choose from.
LG Flex will be on display at IFA 2022 at LG’s booth in Hall 18 of Messe Berlin.
Via LG Electronics